If you are planning to sell your products on Instagram but don’t know the right way to do so. Then here, we have mentioned everything in this article that will help you to sell anything on Instagram.
Instagram has over a billion downloads and there are 500 million-plus active users who use this application on a daily basis. Therefore, it gets easier to sell or buy things from this platform but only with the proper organization of online sales, you can achieve success.
You can easily sell anything from Instagram by following these steps
- Make the Product Appearance Good
- Add Bio Links to Sell on Instagram
- Create Catchy stories(Swipe-up)
- Sell With Featured Stories
- Run an Ad Campaign
We have disclosed more about these steps in detail. So, you should read the full article to get more information about how to sell anything from Instagram.
5 Easy Steps to Sell Anything From Instagram
Whether you are a hairdresser, makeup artist, photographer, stylist, attorney, or videographer, you can sell your skills by following these steps.
Make the Product Appearance Good
When selling some goods, you need to correctly present the product, and in other cases, it is helpful to present it as an outward appearance of goods. The first rule of successful Instagram sales is that the product’s appearance should be enticing.
Before selling on Instagram, you should make sure that the visual component of your product works. Instance, If you sell cookies, you need neat packaging. If you have office furniture or any supplies, the look should be memorable. If you are a designer who decorates weddings, birthdays, and other holidays, you should pay attention to the details.
To sell successfully on Instagram, the product should not leave people indifferent, but rather, arouse feelings.
Add Bio Links to Sell on Instagram
Your Instagram bio is underestimated, yet terrible effective at inserting a call to action that redirects the user to your website or any page you find helpful. In addition, you can change it anytime to announce a time-limited promotion, a special offer you make at any time of the year, or the release of a new collection.
However, you need to be very careful with the link in your bio, because it’s the only one Instagram allows you to use. Moreover, your Instagram bio must contain a call-to-action link.
Create Catchy Stories(Swipe-up)
Instagram Story is a type of ephemeral post whose purpose is to tell a story using photos and/or a mini clip video. You probably have seen your favorite influencers and brands post Stories with a “See more” link along with the famous “Swipe up” button. They all create a catchy story that makes the consumer click on that link.
The most interesting thing about Instagram stories is that you can add a link to any Story but the story will disappear after 24 hours. However, this feature is only available for verified accounts or those with more than 10,000 subscribers.
If you want to sell your product, then you should try this method. Most of the brands are doing it too because it works for them too.
Sell With Featured Stories
As already mentioned about the catchy stories in the previous point, they are ephemeral and disappear after 24 hours. But that’s not totally correct. Instagram Stories still exist in your IG account archives and you can review them anytime.
Most brands do the same thing. They place the stories in their bio. These are called the story highlights or featured stories. You can do the same for your product. Pick a catchy product story from the archives that you want to sell and place it on your profile. It will help you to boost the sales of that particular product.
Run an Ad Campaign
Running an Ad Campaign is one of the best methods to sell anything from Instagram very quickly. There are millions of users on Instagram who use ads to promote their business and its works for them. Instagram helps you to easily find and reach your target audience. The main objectives of any advertising are either to generate brand awareness or convert leads and sell them.
Even if you are a beginner on Instagram Business, this method will definitely give you results. However, before running the Instagram Ads, you should clearly know about what you are selling and to whom you are targeting. The sales advertisements are generally more direct than other selling methods.
All these are the best techniques that you can apply in 2021 to sell anything from Instagram. Any profession can be promoted on the Internet and most of the people who promote their business on Instagram, use these strategies.
Featured Image Credit: Merchantmevrick.com