Mclaren, a world-famous supercars company, is stepping into Metaverse. With its new launch, the company offers its users to collect Mclaren Supercars NFT. The first person to do so will get a trip to McLaren Formula 1 VIP race.
McLaren founded Bruce McLaren Motor Racing in 1963. A year later, the company built the M1A, 24 were produced. Its successor, the M1B, allowed McLaren into the Can-Am championship and emerged as the dominant victor with 43 victories, almost three times more than rival Porsche. Now McLaren has started a new branch in Metaverse.
McLaren Supercars NFT
- The new online platform will serve a global community of collectors and fans by hosting a digital collectible program.
- First of a series of drops will enable fans to collect 22 digital components of the MCL35M.
McLaren Racing today announced the creation of the McLaren Racing Collective, a global community of collectors and fans served through an innovative digital platform. On this platform, fans can buy McLaren Racing digital collectibles in non-fungible tokens (NFTs).
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The platform will be McLaren Racing’s primary location to allow fans and blockchain enthusiasts to engage with the brand. The first drop will feature different digital components of the MCL35M 2021 Formula 1 race cars, originating from the McLaren Racing CAD system.
The initial digital components will be gifted free to fans who join the McLaren Racing Collective platform. From there, fans can collect one or multiple components as they are released in an experience which enables fans to accumulate all 22 available components and assemble the full digital MCL35M race car. The collectibles will be released in five stages, with the first four components available on Sunday, 24 October.
The McLaren Racing Collective is operated on the energy-efficient blockchain of the team’s Official Technical Partner, Tezos, who is collaborating with McLaren to create the limited digital assets so that fans can connect directly with the brand.
The first person to complete a full MCL35M will win a trip to a McLaren Formula 1 VIP race weekend experience in 2022. The inaugural drop will be the first of many NFT drops and campaigns as McLaren Racing integrates this pioneering marketplace into its long-term fan engagement strategy.
Lindsey Eckhouse, Director, Licensing, e-commerce and esports, McLaren Racing, said:
“We are excited to launch the McLaren Racing Collective, which will help us engage our fans in an innovative new space. Collaborating with our partner Tezos, we create new ways to evolve our fan experience through a bespoke McLaren Racing digital collectible marketplace.”
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“The first NFT drop heroes our papaya-liveried MCL35M F1 car. This will give our fans a fantastic opportunity to collect and see each component from every angle while allowing them to win incredible experiences and prizes.”
McLaren NFT Marketplace
The McLaren Racing Collective, powered by Tezos, is an innovative platform where fans and collectors can purchase McLaren Racing digital collectibles or non-fungible tokens (NFTs).
The driving force behind what creates unique experiences discovered through NFTs is the recent technological advancement of open-source blockchain networks. Tezos is one of the fastest-growing blockchain ecosystems and a pioneer of Proof of Stake technology, a more energy-efficient mechanism to secure blockchain networks.
Tezos, an Official Technical Partner of McLaren Racing, delivers the speed, reliability, and security that is trusted by McLaren Racing to power the McLaren Racing Collective.
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How To Get McLaren Supercars NFT?
Step 1: Join our Discord, engage with the community, & become a part of the McLaren Racing Collective!
Step 2: Start collecting the 22-piece collection by purchasing each NFT piece.
Step 3: Collect all 22 pieces and receive the interactive 3D McLaren Car.
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We have discussed McLaren supercars NFT. We have also gone through the McLaren NFT marketplace and how to get McLaren supercars NFT. McLaren is initially giving free NFTs to its fans and users. If you are interested in these NFTs, you should collect some NFTs.
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Frequently Asked Questions
Q1. How Many McLaren F1’s Are There?
Beautifully engineered and exceptionally quick, the F1 broke numerous world records during the ’90s, and it remains the fastest naturally aspirated road car ever built. Only 106 cars were made in a limited production run, making the F1 one of the most exclusive cars in the world today.
Q2. What Is McLaren Racing Collective?
McLaren Racing today announced the creation of the McLaren Racing Collective, a global community of collectors and fans served through an innovative digital platform, where fans can buy McLaren Racing digital collectibles in the form of non-fungible tokens (NFTs).